This week I interviewed 5 different people about a topic generally related to an opportunity that I believe exists. I believe there is a problem concerning charging cords for technological devices, whether it be a cell phone, computer, or iPod. Charging cords have proven to not withstand the test of time; they fray and break; they lose their integrity and they have to be held at all sorts of crazy angles just so I can charge my phone. Something must be done regarding the durability of chargers, and their tangling tendencies. Everyone faces this problem, especially college kids. A broken charging cord can really kill your chances of studying.
Here are the questions I asked:
1. Are you an Apple product user?
2. Do you have a hard time keeping all your cords from getting tangled?
3. What has been your experience in terms of the charging cord's durability? Does it last over time or does it break?
4. Is there anything you wish you could change about your charging cord?
By interviewing, I realized new aspects that I could incorporate into new charging cords. Customers suggested ideas like a universal cord for all of a company's products, or even giving cords slinky like qualities so they are easier to maintain. I had never thought that interviewing customers could expand your opportunities and potential ideas. My opportunity idea has room for change, but with customers' feedback, I know that I can alter my product to suit consumer needs.
Interviewing people also made me realize that some people can be more uncomfortable but some people are very comfortable. For example, in the 5th interview posted, the girl I interviewed was very comfortable laughing in front of the camera and she was even joking with me and saying ''Cut! Cut! This is embarrassing." It was overall an interesting experience.
Here I have attached the 5 videos of people I interviewed:
